Stories by Brand Health

If you’re looking for a market research company in Australia, you’ve come to the right place. In this article, we will discuss the top Read More

All brands try to be different from one another and create an identity that allows them to stand out from the pack. Whilst standing Read More

Brand awareness is a key indicator of the health of a brand and on-going measurement can help determine the effectiveness of marketing Read More

Brand tracking is the method used to tap into the thoughts, feelings, wants, needs and perceptions of consumers in your target market Read More

Building and maintaining a healthy brand can be difficult. Market dynamics are ever changing, with new technology, competitors and Read More

Flying Blind - A Lack Of Data To Develop Strategies An internationally known company, Champion had experienced long term success Read More