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    Brand Tracking

    Understand consumer perceptions, brand awareness, purchase habits, positioning and loyalty.

    Market Segmentation

    Group customers based on distinguishing characteristics, identify and target high value audiences.

    Advertising Effectiveness

    Track core advertising metrics and measure the impact and performance of ads with your target audience.

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    Reporting Insights

    Visual reports that bring the insights to life. User friendly and intuitive dashboards.

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    Get the latest information, thoughts and teachings on brand insights.

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    Hear from companies that use Brand Health tracking to grow their brand

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    FEATURED – Ultimate Guide to Brand Tracking

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Mastering Brand Positioning: A Step-By-Step Guide

 • 31 Oct 2023

Mastering Brand Positioning: A Step-By-Step Guide

In today’s highly competitive and saturated market, achieving a strong brand presence is more crucial than ever. One fundamental Read More

brand positioning market research Unique Selling Proposition (USP)
Elevating Client Outcomes: How Brand Research and Tracking Can Supercharge Your Marketing Services

 • 5 Jul 2023

Elevating Client Outcomes: How Brand Research and Tracking Can Supercharge Your Marketing Services

In an increasingly competitive marketplace, delivering standout results for clients has never been more critical for marketing Read More

brand tracking market research Data-Driven Marketing
Why Hire a Market Research Agency When You Can Use SurveyMonkey? Pros and Cons

 • 16 Mar 2023

Why Hire a Market Research Agency When You Can Use SurveyMonkey? Pros and Cons

As technology advances, the traditional methods of conducting market research are quickly becoming outdated. With survey tools like Read More

market research Survey Tools Business Insights
What are Brand Attributes and How to Identify Yours?

 • 4 Jan 2023

What are Brand Attributes and How to Identify Yours?

What are the qualities that make your business unique? What makes you stand out from the competition? These are questions that you Read More

brand identity market research brand attributes
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